BIBLIOGRAPHY

Sources quoted in the text are arranged by order of appearance and under which section they appear.

INTRODUCTION

Roger E. Bohn, James E. Short, 'How Much Information? 2009 Report on American Consumers', University of California 2009

Simon Sinek, 'How Great Leaders Inspire Action', TEDxPeuget Sound 2009

IMPACT

Jakon Neilson, 'How Long Do Users Stay on Web Pages?', Neilson Normal Group 2011

INTERACTIVITY

Nicholas Bourriaud, 'Relational Aesthetics', Les presses du reel 1998, p.18, p.28

Daniel Eatock, 'Part of the process', Eye Magazine 2006

Kim Goodwin, Designing For The Digital Age, 2009

EXPERIENCE

Julian Ring, 'Music Festivals Take Center Stage', Wall St Journal 2011

The Verde Group, 'Discovering Wow: A Study of Great Retail Shopping Experiences in North America', The Verde Group and Wharton University 2009

Dorothy Seiberling, LIFE magazine, 16 November 1959, p. 52

Damien Whitmore, 'Branding The Museum', V&A Podcast, Victoria & Albert Museum

Hayward Gallery, 'The Light Show' 2013

ENGAGEMENT

'How Superbrands Breed Superfans' Wildfire 2012

Simon Sinek, Start With Why: How Great Leaders Inspire Action, Penguin 2011, p.53-64

LSE Podcast 'Beyond The Book: New forms of academic communication', LSE Literary Festival 2013 Podcast URL

RELATIONSHIPS

Linda Ong, 'Drop the words Relevance and Authenticity from your marketing lexicon: Culture is what you should be focusing on', Ad Age 2011

Simon Sinek, Start With Why: How Great Leaders Inspire Action, Penguin 2011, p.63-64